GTM Strategy
Success in market means a consistent and focused message that is not about your products or brand. It's about the immediate needs of the individuals who work for your customers. If you don't have a sales playbook that ensures that your sales team, client service team, and marketing team stay on message and on the same page, you may be having the wrong conversations with the wrong individuals.
DG Strategic Consulting works with clients on customer mapping, message development, and channel strategy which form the foundation of any strategic revenue plan.
Sales Enablement
Any successful revenue organization is obsessed with training and helping all of its people become the best that they can be. There are so many books and methodologies out there that it can be dizzying to attempt to bring in experts or build an enablement program that is right for your organization.
DG Strategic Consulting helps build programs to convey your organization's goals and message in a way that gives your people agency and incentive to convey that information to your clients and help grow revenue.
Organizational Alignment
Incentives drive results, and the wrong incentives can not only drive the wrong results, they can lead to outcomes that are detrimental to businesses. Incentive plans, organizational structures, internal tools, and even HR policies form the backbone of any incentive structure for GTM employees. Making sure that those frameworks are structurally sound can be the difference between growth and stagnation.
DG Strategic Consulting supports clients through the process of organizational alignment that paves the way for growth and efficiency.
Offerings
Working with many companies over the course of years, DG Strategic Consulting has developed a set of defined and concise offerings designed to develop and help implement operational efficiency for revenue organizations.
Workshops
Dive deep and inspect the impact of your message on your target market. Work through the best way to sell your clients the bucket before you try to sell them the water that goes in the bucket.
Deliverables
Creation of a playbook is one of the best ways to get everyone from marketing, to sales, to client service on the same page. The process of building a playbook, when done right, allows your message and your processes to work hand in hand.
Trainings
A clear message, and efficient processes are the foundation. Equipping your team with knowledge, and skills to leverage those processes and engage customers in meaningful conversation is vital and takes commitment.
